Strategy, websites, SEO, automation and systems for ambitious businesses
The Secret Sauce for Extreme Growth, Built Into One App
AETOS connects your strategy, brand, website, search visibility, lead generation, CRM, automation and customer experience into one growth system, built in the right order so each part strengthens the next. Run it from one app.

Trusted by businesses across Australia, the US, Canada and the UK
We build staff portals and training courses for seamless staff onboarding and quality control
Growth Stalls When the Pieces Don't Connect
A new enquiry arrives and nobody replies for hours. The quote sits in a notes app. A website says one thing, your ads say another and your follow-up says nothing. Most businesses don't lack effort. They lack a connected system. I've built and run businesses on both sides of that line.
“Sorry, we went with someone else”
→ Fixed by: Every enquiry gets a text back in seconds, then the system keeps following up for as long as it takes, until they book or opt out. If they never interact, we clean them off the list, so you only chase people who want you.
Quotes and proposals that take all night
→ Fixed by: Visitors answer a few quick questions and get an instant quote built on your own pricing, while we capture their details and every signal of interest. You wake up to warm, qualified leads, not late nights with a calculator.
One resignation and your week falls apart
→ Fixed by: A hiring funnel filters out the time wasters and keeps good people ready to go all year. Clear expectations, document and protection results, and a staff training portal keep quality from slipping, so you are never hiring in a panic again.
Sloppy, inconsistent marketing costs you premium clients
→ Fixed by: A sharp, consistent brand across your website, socials and ads is what high-paying clients trust. Ongoing marketing keeps every post, ad and email on message, month after month, so you attract the clients worth keeping.
Built from 200+ complete growth systems and the lessons of running our own businesses.
Here's What Changes When It's Connected
A prospect finds you, gets clear answers and enquires or books. They hear back straight away, receive the right follow-up and are asked for a review afterwards. New staff and clients are onboarded the same way every time. You see what's working in one place.
Look like the premium choice before they read a word
Customers decide in seconds. We build a brand that makes your business look established and trusted, so you win the click, charge what you're worth and stop competing on price.
A website that turns visitors into enquiries
Built for one job: turning a visitor into an enquiry or booking. Clear messaging, an obvious next step and fast on mobile, so you stop losing people to the next result.
Get booked while you sleep
Customers get a clear price in seconds, even at 10pm, built on your pricing, with every quote followed up automatically.
Never chase a lead again
Follow-ups, reminders, onboarding and review requests run on their own, so every lead is looked after and you get your evenings back.
Create an exceptional experience at every touchpoint
Contracts, welcome packs, policies and hiring docs, all in your brand and ready to sign online. Clients trust you sooner, and staff know exactly what's expected.
Hire great staff without the scramble
Collect applications, screen candidates and onboard new staff with one repeatable system, so you always have good people ready.
Be the business they find first on Google
An optimised Google Business Profile, local SEO and reviews built into your client journey, so more locals find you and choose you.
Every brand asset, ready when you need it
Logo files, colours, fonts, social templates and print files, organised in one place, so your team and suppliers always use the right version.
Keep the Tools You Already Use
Already on booking, scheduling, CRM or accounting software? Keep it, and we'll connect everything so it works together. Or, with a Growth Strategy, we show you where to consolidate tools so you pay for fewer subscriptions.
How we grow you
Fix the foundation. Then pour on the fuel.

We build your growth system, and you own it
First we build your growth system, and you own it: brand, website, SEO foundations, CRM, pipeline and automations. Payment plans available. Full growth systems usually land between $2,500 and $15,000+ USD.
Built around the outcome you want. We start from your goals, then shape the build to fit how you work. You review it as we go, with rounds of revisions included, so it's right before it goes live.

Then we pour on the fuel
Then we pour on the fuel with Ongoing services: ads, SEO, social media management and content, all running into a system that's ready to convert.
Can I make changes?
Yes. Every build includes rounds of revisions, and it's customised to the outcome you're after.
INSTANT QUOTING
AUTOMATIONS
HIRING FUNNELS
INSTANT TEXT BACK
AI VOICE AGENTS
EMAIL MARKETING
SMS CAMPAIGNS
SOCIAL MEDIA SCHEDULING
CALENDAR & BOOKINGS
CRM & PIPELINES
CLIENT ONBOARDING
SALES SCRIPTS
BUSINESS PLANS
EMPLOYMENT CONTRACTS
BRANDING
LOGO DESIGN
WEBSITE DESIGN
REVIEW AUTOMATION
CLIENT FOLLOW-UPS
LEAD CAPTURE FORMS
MARKETING CAMPAIGNS
RETARGETING CAMPAIGNS
ANALYTICS & REPORTING
GROWTH STRATEGY
AI STRATEGY CONSULTING
DEEP-DIVE STRATEGY
INSTANT QUOTING
AUTOMATIONS
HIRING FUNNELS
INSTANT TEXT BACK
AI VOICE AGENTS
EMAIL MARKETING
SMS CAMPAIGNS
SOCIAL MEDIA SCHEDULING
CALENDAR & BOOKINGS
CRM & PIPELINES
CLIENT ONBOARDING
SALES SCRIPTS
BUSINESS PLANS
EMPLOYMENT CONTRACTS
BRANDING
LOGO DESIGN
WEBSITE DESIGN
REVIEW AUTOMATION
CLIENT FOLLOW-UPS
LEAD CAPTURE FORMS
MARKETING CAMPAIGNS
RETARGETING CAMPAIGNS
ANALYTICS & REPORTING
GROWTH STRATEGY
AI STRATEGY CONSULTING
DEEP-DIVE STRATEGY
Choose your path
Pick the Step That Fits Where You Are
Start with a free audit. Try the Growth Engine free for 30 days. Get a Growth Strategy and a clear plan. Or have the whole system built for you.
Free Website & Growth Audit
Find out what's costing you customers. We review your website, reviews, enquiry handling and follow-up, then email you your quickest wins.
Aetos Growth Engine, free for 30 days
Self-serve: the AETOS Academy shows you how to build it all, step by step. One inbox, follow-ups on autopilot, online booking and a clear pipeline, plus the full business document library as a bonus. Start free for 30 days, then $97/month, cancel anytime.
Growth Strategy · $250 USD
Your roadmap in 48 hours: what to fix first and what to build. Your free trial starts the day you pay, and the full $250 comes off your build if you start within 30 days.
Fix the foundation. Then pour on the fuel.
We build your growth system around the outcome you want, with rounds of revisions included, and you own it. Then Ongoing services pour on the fuel. Payment plans available.
Learn the Secret Sauce, Free on YouTube
Real lessons from building and growing my own businesses: pricing, systems, hiring and winning more customers.
Concept builds
What a system like this looks like
These are concept builds: sample brands we designed to show the kind of website, quoting and booking flow we build. They are not client businesses.
Marlow Detail Co.
A premium detailing brand with a cinematic website built to sell packages and take bookings online.
See website 1 Flip through the brand book See website 2Westhaven Landscape Co.
A landscape maintenance brand with two website builds, instant quoting, a branded welcome pack, a hiring journey and a staff portal.
See website 1 See website 2 Flip through the brand book Open the welcome pack See the full growth system Explore the 3D websiteMonolith Surfaces
A luxury stone and surfaces brand with an automated client journey from enquiry to install.
Visit the website Flip through the brand bookRosa House Co.
A residential cleaning brand with clear service packages, instant quoting, branded welcome packs and automatic follow-ups.
Visit the Rosa website Flip through the brand book Try the instant quoteAspect Glass Co.
A glass and window brand built to look established and trusted from the first click, with a premium identity and strong local search.
Visit the website Flip through the brand bookSouthern Arc
A refined brand and website built to look established and win trust from the first visit.
Visit the website Flip through the brand bookCarrington Prestige
A prestige brand with a polished website and a Google Business Profile set up to be found locally.
Visit the website Flip through the brand bookMaison & Mop
A boutique home cleaning brand with a complete growth system behind it: website, instant quoting, client onboarding and hiring.
Visit the website See the full growth systemKindred Lane Removals
A removals brand with a polished website, a brand book and a booking journey built for trust.
Visit the website Flip through the brand bookHalo House Co.
A premium home cleaning brand with a 3D website, a brand flipbook and a welcome pack for new clients.
Explore the 3D website Flip through the brand book See the welcome packCustom builds
If it can be done online, we can probably automate it. Just ask.
Quote follow-ups, staff onboarding, review requests, client portals, reminders, or something nobody has built for your industry yet. Tell us what you want automated or built and we’ll tell you, in writing, whether it can be done.
Every custom build starts with the $250 Growth Strategy, because the right build depends on your offer, your customers and how you work. That’s why it’s strategy first, and the full $250 comes off your build if you go ahead within 30 days. Get my Growth Strategy →
Concept build · 12 months of automated follow-upWhat do you want automated or built?
Tell us your name, your business and what you want automated or built. We’ll reply by email.
Tell us what you want builtBuilt by an owner who learned it the hard way, so you don’t have to.
I didn’t learn this from a course. I learned it by actually going through it, running my own service businesses through years of trial and error: quotes at midnight, missed calls and systems that broke before they worked. Every lesson is built into what we make for you. Now I’m handing you the shortcut.
“Honestly I’m beyond grateful for all your help, guidance and support throughout this whole process… genuinely the best experience.”
“They set up my website and system for Greater West Cleaning Services, based in Sydney, and they did not disappoint! They really took the time to understand me, my vision and what I wanted for my business, right down to the very last detail. Their ongoing support and check-ins have meant so much to me.”
“Since getting everything set up, my business has been running so much more efficiently. With the baby arriving soon, it’s a huge relief knowing I don’t have to answer every phone call. Appointments are booked automatically, even while I’m asleep, which has taken a lot of stress off my plate.”
“Having our emails built out properly has saved us so much time. New inquiries, on-boarding, reviews, re-booking and old customers are no longer completely dependent on someone remembering to send something.”
“Shania and her team demonstrate exceptional care and diligence in their service. If you need help with organising a new website, automations and funnels, contact AETOS. 100% recommended.”
“Before working with Shania and the team, I found AI tools confusing and wasn’t sure where to begin. They made the entire process simple, easy to understand, and stress-free. Everything was set up smoothly…”
“They helped me all the way … and created systems that fit my business. 10/10 recommend.”
“Their instant quoting system is easy to use and has made managing enquiries and sending quotes much easier and more efficient for our cleaning business. What I appreciate most is their excellent customer service. The team is friendly, approachable, and always easy to communicate with.”
“Starting a business can feel overwhelming, but having people you can comfortably ask questions and turn to for support makes such a difference. What means the most is that they check in on me and my little one too. That personal touch goes a long way.”
“Great open transparent communication and they have been able to work around our families medical needs. Also they bring all their own equipment and products and ask each week if there is anything else they could be improving on. 5 stars all the way!”
“With 2 small children we really appreciate a good clean and Beskar do an amazing job, they’re efficient, thorough and friendly. Also the communication has been excellent with prompt phone calls for any changes needed.”
“We have been using Beskar Cleaning for over 1 year now and they are a professional and reliable cleaning service. They clean our house once a fortnight which helps us stay on top of our cleaning. Would highly recommend.”
“They were on time, professional and did a great job. Would recommend them to anyone looking for a cleaner for their home. Happy to use them again.”
Frequently Asked Questions
Growth Advice for Business Owners
Straight from years of building and running my own businesses: how to price, why leads go cold in the first hour, how to make your website convert, and what a hiring pipeline looks like when it isn't a group chat. Whatever your industry, it applies. We also publish specialist guides for cleaning businesses.

Websites
Pricing
How to Automate Your Cleaning Business: What to Fix First

Websites
Pricing
Business Growth Strategy for Service Businesses

Websites
Pricing
SEO for Tradies: How to Rank Your Business on Google

Websites
Pricing
Cleaning Business Plan: Free Template and Step-by-Step Guide

Websites
Pricing
Cleaning Business Contract Template: What to Include

Websites
Pricing
CRM for Tradies: What You Actually Need (and What You Don't)

Websites
Pricing
How to Price Cleaning Jobs Without a Site Visit

Websites
Pricing
How to Start a Cleaning Business That Doesn't Run Your Life

Websites
Pricing
Cleaning Business Marketing: The 7-Step Plan I Used to Grow

Websites
Pricing
How to Get Cleaning Clients From Your Website

Websites
Pricing
Australia's Digital Duty of Care Bill and Your Website

Websites
Pricing
US Duty of Care Bills: What They Mean for Your Website

Websites
Pricing
Why We Start With Strategy: Your Offer, Your Marketing, Then the Build

Websites
Pricing
AI Consulting for Beginners: A Plain-English Guide for Small Business Owners
Build it once. Build it to stand.
Your brand, website, search visibility and follow-up working together as one system, long after launch day.
Build a business that needs you less as it grows.
Picture opening your phone to find new enquiries already answered, followed up and booked. That’s what we build: strategy, brand, website, search, follow-up and customer experience in one connected system, set up around how you work. Start with a free audit, or get your Growth Strategy and a clear plan in 48 hours.
$97/month after your 30-day free trial, cancel anytime.
AETOS Academy · included free with your trialLearn to run your systems in plain EnglishShort step-by-step lessons on your pipeline, automations, reviews, invoices and admin, plus the full business document library to download.Your first 7 daysPipelineAutomationsReviewsMoney and adminDocument librarySee inside the Academy →Not sure where AI fits? We’ll explain it and hold your hand.
If you don’t know what you’re doing yet, that’s what the strategy is for. AI consulting is an extra service on top of your $250 Growth Strategy: plain English, nothing built without your say-so, and revisions included.
Start with our beginner guide: AI consulting for beginners, explained in plain English →
We don’t take live calls. Call and our system texts you back for your name and number, then we ring you back.
























