How to grow your business, written down for you in 48 hours
Everyone’s telling you something different. Run ads. Do TikTok. Get a new website. Your Growth Strategy is a written plan for how to grow your cleaning business: what to fix first, what to build next and what to ignore. It lands in your inbox in 48 hours.
$250 USD Growth Strategy, full amount credited to your build if you go ahead within 30 days. Why we start with strategy →

If this is your week, you’re not alone. I’ve been there.
- 01“I know I need to grow, but I don’t know what to fix first.”
- 02“Everyone’s telling me something different: ads, SEO, TikTok, a new website.”
- 03“I’ve wasted money on marketing that didn’t work, and I’m not doing that again.”
- 04“I just want someone to look at my business and tell me straight.”
What your week looks like after.
No pressure, everything by email. You fill in a short form and get a plan you can act on, with us or on your own. It stops you spending money in the wrong order, which is where most growth budgets disappear. And if you start a build within 30 days, US$250 comes off it, so there’s very little to lose.
- 01
A plan in writing
What to fix first, the right build order and the tools to use.
- 02
In your inbox in 48 hours
Your Growth Strategy arrives within two days.
- 03
Credited to your build
Start a build within 30 days and the strategy fee comes off.

We build it. You get on with the job.
- A review of your brand, website, Google Business Profile and online presence
- A review of your quoting, pricing structure and follow-up process
- Your biggest growth levers, ranked by impact and effort
- A recommended build order following the Aetos recipe
- Software recommendations for your size and services, including what you already use
- Marketing channel recommendations: SEO, ads, social or outreach, and which to start with
- A clear scope for anything you’d like us to build
- Deep-Dive Strategy only: market and competitor analysis, pricing review, SEO and ads research, and a 90-day plan
- 30 days of the Aetos Growth Engine, free, starting the day you pay (cancel anytime)
Built around the outcome you want
We start from your goals, then shape the build to fit how you work. You review it as we go, with rounds of revisions included, so it's right before it goes live.
One-time build, yours to keep. Payment plans available.
Two levels, both credited to your build.
Growth Strategy: $250 USD
Delivered in 48 hours. Your written plan: what to fix first, the right build order and the tools to use. If you start a build with us within 30 days, the full $250 comes off.
Deep-Dive Strategy: $1,000 USD
Everything in the Growth Strategy, plus a deep dive into your market, competitors, pricing, SEO and ads, with a 90-day plan. If you start a build with us within 30 days, $250 comes off.
Choose the Growth Strategy when you want a clear, written plan for the next stage of your business. Choose the Deep-Dive when your business has a team, several services or existing software to connect and you want a deeper look at your whole operation, a more detailed roadmap and your build scoped in detail before you commit. Both credit US$250 toward your build if you go ahead within 30 days. Both levels start your 30-day Aetos Growth Engine trial the day you pay. Cancel anytime.
Read your plan, then decide.
Order
Choose your level and fill in a short form about your business.
Review
We look at your brand, website, pricing and follow-up.
Deliver
Your written strategy arrives within 48 hours.
Decide
Build it yourself, with us, or not at all. Your call.
Built by an owner who learned it the hard way, so you don’t have to.
I didn’t learn this from a course. I learned it by actually going through it, running my own service businesses through years of trial and error: quotes at midnight, missed calls and systems that broke before they worked. Every lesson is built into what we make for you. Now I’m handing you the shortcut.
Shania Gladwell, founder of Growth by Aetos
“Honestly I’m beyond grateful for all your help, guidance and support throughout this whole process… genuinely the best experience.”
“They set up my website and system for Greater West Cleaning Services, based in Sydney, and they did not disappoint! They really took the time to understand me, my vision and what I wanted for my business, right down to the very last detail. Their ongoing support and check-ins have meant so much to me.”
“Since getting everything set up, my business has been running so much more efficiently. With the baby arriving soon, it’s a huge relief knowing I don’t have to answer every phone call. Appointments are booked automatically, even while I’m asleep, which has taken a lot of stress off my plate.”
“Having our emails built out properly has saved us so much time. New inquiries, on-boarding, reviews, re-booking and old customers are no longer completely dependent on someone remembering to send something.”
“Shania and her team demonstrate exceptional care and diligence in their service. If you need help with organising a new website, automations and funnels, contact AETOS. 100% recommended.”
“Before working with Shania and the team, I found AI tools confusing and wasn’t sure where to begin. They made the entire process simple, easy to understand, and stress-free. Everything was set up smoothly…”
“They helped me all the way … and created systems that fit my business. 10/10 recommend.”
“Their instant quoting system is easy to use and has made managing enquiries and sending quotes much easier and more efficient for our cleaning business. What I appreciate most is their excellent customer service. The team is friendly, approachable, and always easy to communicate with.”
“Starting a business can feel overwhelming, but having people you can comfortably ask questions and turn to for support makes such a difference. What means the most is that they check in on me and my little one too. That personal touch goes a long way.”
“Great open transparent communication and they have been able to work around our families medical needs. Also they bring all their own equipment and products and ask each week if there is anything else they could be improving on. 5 stars all the way!”
“With 2 small children we really appreciate a good clean and Beskar do an amazing job, they’re efficient, thorough and friendly. Also the communication has been excellent with prompt phone calls for any changes needed.”
“We have been using Beskar Cleaning for over 1 year now and they are a professional and reliable cleaning service. They clean our house once a fortnight which helps us stay on top of our cleaning. Would highly recommend.”
“They were on time, professional and did a great job. Would recommend them to anyone looking for a cleaner for their home. Happy to use them again.”
Brand → website → instant quoting → automations → growth.
After your strategy, you have three options, and all of them are fine with us. Build it yourself with your 30-day Growth Engine trial, the Aetos Academy and AI tools like ChatGPT or Claude. Have us build it: a one-time, done-for-you build that you own, usually in about 6 weeks; full growth-system builds usually run $2,500 to $15,000+ USD, depending on what your business needs, and payment plans are available. Or add an optional Aetos Growth Partnership after your build: Maintain, where your system keeps running smoothly while you focus on the work; Grow, where more people find you, choose you and book, month after month; or Scale, where we push hard for the fastest growth your team can handle.
QuestionsFrequently asked questions.
Do I need to get on the phone or a video meeting?
No. It all happens through a short form and a written strategy. If you have questions afterwards, just reply in writing.
Which level should I choose?
Choose the Growth Strategy when you want a clear, written plan for the next stage of your business. Choose the Deep-Dive when your business has a team, several services or existing software to connect and you want a deeper look at your whole operation, a more detailed roadmap and your build scoped in detail before you commit. Both credit US$250 toward your build if you go ahead within 30 days. The Deep-Dive suits you if you’re moving into a new market, going up-market, planning to spend on ads or want a detailed 90-day plan.
What if I don’t want to build with you afterwards?
That’s completely fine. The strategy is yours to keep and use however you like. If you do start a build within 30 days, US$250 comes off, whichever level you choose.
When does the free trial start, and can I cancel?
Your 30-day Aetos Growth Engine trial starts the day you pay for your strategy, and you can cancel anytime. After 30 days, it’s $97 USD/month if you choose to keep it.
How is this different from the free audit?
The free Website & Growth Audit is a quick look at your website and online presence, with the top things to fix. A strategy is a full written plan for your whole business, from pricing and quoting to systems, software and marketing.
Can I make changes?
Yes. Every build includes rounds of revisions, and it's customised to the outcome you're after.
Custom builds
If it can be done online, we can probably automate it. Just ask.
Quote follow-ups, staff onboarding, review requests, client portals, reminders, or something nobody has built for your industry yet. Tell us what you want automated or built and we’ll tell you, in writing, whether it can be done.
Every custom build starts with the $250 Growth Strategy, because the right build depends on your offer, your customers and how you work. That’s why it’s strategy first, and the full $250 comes off your build if you go ahead within 30 days. Get my Growth Strategy →
Concept build · 12 months of automated follow-upWhat do you want automated or built?
Tell us your name, your business and what you want automated or built. We’ll reply by email.
Tell us what you want builtNot sure where to start?
Get a free Website & Growth Audit. We look at your website, your quoting and your follow-up, and tell you in writing what to fix first.